SAG prepared a market and financial feasibility study for a conference center located in Banks County, GA. The study analyzed the local and state markets, identified the competitive market, evaluated industry trends, gathered feedback from potential users and promoters, estimated potential demand and utilization for a facility, and estimated the potential economic impact. The research concluded that there was limited market support for the development of a conference center in Banks County. Furthermore, it was recommended community leadership needed to weigh this limited market support for the conference center against the potential cost of developing, operating and marketing the facility. Finally, community leaders needed to determine if the benefits outweigh the costs.
- Birmingham Conference Center
- Liberty Hotel Conference Center